Our local marketing and advertising platforms make our clients visible, credible, and attractive… everywhere consumers search. We exist to help you grow.
online visibility
and image management

Our online presence and image management program addresses two of the most pressing problems facing small business owners today — their online visibility and their online reputation. We build and host thousands of pages of detailed, merchant-specific content on behalf of our clients and we work directly with major destination search sites such as Apple Maps, Google, Foursquare, Yelp and Bing to help our advertisers develop a more positive, professional, and more visible presence online.

In a digital advertising environment that becomes more complex and seemingly more expensive by the week, our OPTIMA™ services presents local businesses with an effective, low cost, hassle-free solution to gaining a better web presence.

telephone directories

The HomePages® are distinctive community telephone directories that exclusively list the local residents and the local businesses from a particular town. Consumers love the concise, uncluttered format and the convenience of a comprehensive and totally local buyer’s guide. Merchants appreciate having a directory tailored precisely to the community where most of their existing customers and good new prospects live.

Each HomePages® Directory features a colorful, custom designed front cover, typically depicting a well loved local landmark. Inside the directory, we include a popular quick reference section for community numbers such as churches, schools, local elected officials, ordinances, and park district information. Every book lists the local residents and contains business yellow pages.

HomePages® Directories are delivered by uniformed US Post Office employees to every family, business, box holder and rural route address in the community. Our directory advertising rates are set low, so that the first good customer will typically pay the cost of advertising for the year.

text marketing

We believe that the screen of a consumer’s cell phone is the single most valuable advertising real estate in media today. Our CloseBy® Text Marketing platform gives our clients the ability to directly communicate their special invitations, steep discounts, or other important information to their own customers instantaneously, and at any time of the merchant’s choosing.

CloseBy® Text Marketing is entirely permission based, meaning that only consumers who have opted in to join a merchant’s list will ever get a message. Text marketing gives merchants the power of word-of-mouth advertising on demand. In real time, it permits business owners to build a crowd, fill an empty appointment book, or turn expiring inventory into cold hard cash. CloseBy® Text Marketing affords local businesses access to technology that is highly personal and extremely effective. Our low rate structure comes with unlimited messaging and subscribers, and the assistance of a dedicated and helpful US based Text Specialist.

street view

Your beautiful Google Street View Trusted panoramic tour will be re-displayed to the shopping public by the two most important local commerce sites in the world – Google Search and Google Maps. The tour typically displays alongside your core business listing information at Google, such as your business name, telephone number, address, and hours of operation.

We live in an image-conscious, photo-centric world. The old rule that “a picture is worth a thousand words” rings true in today’s marketing world. With shorter attention spans than ever before, today’s consumer is drawn to attractive imagery. Your Google Street View Trusted virtual tour will give consumers the confidence and trust to choose your business rather than the competition.

Google’s own case studies have shown that virtual tours help double the interest in a business’s listing. In their survey of consumers, 67% of consumers want more businesses to have virtual tours.



Pfitz’s Fencing & Deck
Kyle & Katie Pfitzenmaier
Before we had our OPTIMA™ program, our business had wrong information online. We were spending a lot of time trying to correct it ourselves. Since our OPTIMA™ program we are listed correctly. AMP managing our listing is great because they do the heavy lifting with the search sites.
Big Grove Brewery
Andrew Mitchell
Our Brewpub is visited by many local and out of town customers. It is important for us to always know what our reviews are online. We love that OPTIMA™ sends us an email when reviews are written and our account manager reaches out to help us write responses.
Nia Hair Spa
I really just want to thank OPTIMA™ for what they have done for my business. I am so busy now and people are calling me left and right. When people search for any of my services they are telling me I look great and that is the only reason they choose me over my competition. I ask all of my customers where they find me. Someone is always available to take my call when I want to make updates or add in new pictures and that is huge for me. Thank you OPTIMA™!
Riverside Chocolate Factory
Brad Deibler
One benefit to OPTIMA™ is that when you are not present every hour of the day customers let us know how our employees are doing. We feel reviews are all good even when people have a bad experience, they help us learn and we do not take comments personally. The biggest plus is in this age of information at our fingertips OPTIMA™ helps bring new faces to our business. Advertising on radio or in the newspapers can be helpful; the truth is it’s of greater importance what the customers have to say about our businesses that helps people make a choice to come visit us.
Leclaire Auto Body
Josh Neilson
OPTIMA™ has brought nothing but more customers to us! We have had customers come from out of town that have had car troubles and found us first on Google and Yelp. We are generating several reviews and I love how they are always placed on my website. I hadn't realized how important reviews can be for us.
Tri County Schools
Wendy Schardt
Our online information was incorrect because our school had changed locations. Some Google searches showed us as permanently closed, or we did not come up at all. Signing up for OPTIMA™ was smooth and I only had to speak with our account manager 3-4 times. We are now showing up with complete and accurate information. I also love the photos. I am pleased to know that if people are looking, we will now show up!
A+ Childrens Academy
Michelle Rouland
I love OPTIMA™! I had searched "Best Preschools in Peoria" and my listing had popped up 3rd on Google! Out of all the preschools located in Peoria I could not be happier with what OPTIMA™ has done for my business. My account manager has been very helpful and answers my emails and calls right away. I am opening up a new business in a couple months and can't wait to sign up with OPTIMA™!
Kroll Auto Sales
Adam Kroll
The OPTIMA™ program has helped my business so much. I use their reputation management program to get more positive reviews online. If you ever need anything, your account rep is always available to help out. I highly recommend this program.
Black And Yellow Sealing And Striping Inc
Michael Hofmann
Obviously nowadays an online presence and reviews of your business are a MUST if you want to compete with your competition, So I’d definitely recommend these guys if you want to add to your marketing or if you're just a small business like us and just need to get in the game with an online presence and step by step help all along the way to make it super easy. Thanks OPTIMA™. 10 out of 10 in my book!!!
Grrffiti Cuts
Since signing up with OPTIMA™, more than 50% of my customers come from Google. I take on around 15 clients a week and around 8 of those clients say that they found me so easily on Google. I am very happy with OPTIMA™ and how fast business has come my way!
Four Seasons Florist
Scott Steinholtz
The OPTIMA™ staff are great people to work with. They walked through our business and took nice pics so our online customers could have a great view of what we really do in the shop. The staff has also given us ideas of what to post about my business. By doing these things, the OPTIMA™ program has greatly increased our consistency between all the search engines.
Bargatze Family Dentistry
Dr. Honey Bargatze
I would like to say that OPTIMA™ is very easy to work with; they are always there to help as needed and even check in periodically to see if we need anything. OPTIMA™ helps to keep our information current on the most popular sites that prospective patients would use to find a dentist. I believe that continuously updating our info and using the review/recommendation cards has helped to bring in more patients.
Henkels & Baker, PC
We are a very small law office with only five staff members and, up until recently, no marketing staff. American Marketing & Publishing helped us to reach out to potential clients in smaller neighboring communities with ads in HomePages®, and optimized our online presence. We have a steady stream of clients who are finding us through Google searches thanks to AMP.
Seabreeze Medical
Amy Brumfield PA-C
We opened our new practice in November in Neptune Beach Florida. Shortly after, opening we hired OPTIMA™ to help us with our website and online marketing. They have done a great job and have been easy to work with. They have been updating our website with the most recent reviews and I am happy to say our business is doing great!
Decks Unlimited
Jeff Koller
We get quite a few calls from our ad in the Homepages®. We know that they work because we advertise in multiple books. We like that the price is affordable for our family-owned business. We also purchased OPTIMA™ and now we show up number one on search sites. We have been working with AMP for 10 years now and really love working with them.
Maintain Your Smile Dentistry
Heidi Charchalis
We received a lot of new patients from our ad in the HomePages®. It goes out to all community members, and we know people are receiving it.
Lily Pads ReSale Boutique
Rosanna Stremlau
The best part of the CloseBy® Text Program for me? That's's easy! I like being able to offer text communication and rewards to our customers who text. It has brought into the store a new type of customer! I like being able to send texts immediately and also to be able to schedule them. I can set up an entire text campaign in one sitting. The staff behind the scenes have answered every question, helped with issues, and given me good ideas! My goal was to expand our customer base, which I was able to accomplish with the CloseyBy® Text Marketing Program!
Vegas Sun, Inc.
Laura Harden
CloseBy® Text Marketing is an absolute asset for my business. The program paid for itself within the first five messages! Text marketing is a great way to reach out to my customers, especially during the slow days. The program is so easy to use. I have my own account manager who helps me come up with different messages to send out. The website is very user friendly and makes getting my messages out so simple. It provides the option to create messages ahead of time, that way I can start planning my offers and sales in advance. I would recommend CloseBy® Text Marketing to other businesses of any size.
Huntley Auto Repair
Mike Ziemer
The team at HomePages® has been nothing short of phenomenal. I see a great return on investment from my ad in the HomePages® and my OPTIMA™ program. I would say anyone looking for an affordable way to advertise should advertise with AMP! They are tremendous at what they do. I have been a customer of AMP for 8 years and we look forward to continuing business with them. I love their professionalism and they are great to work with!
Wintrust Financial Corporation
We’ve been working with American Marketing & Publishing since September 2016 to take photos of our bank branches within the Chicago area for Google Street View tours and are extremely satisfied with the quality and professionalism of the work we receive. They not only publish images on Google for us, but also kindly share them with us to use as well. Their team is respectful of the nature of our business, ensuring no photographs pose a security risk to us or our customers. As we continue to expand and open new branches, their team remains helpful, organized, and strategic in scheduling photoshoots that capture images of multiple bank locations as quickly and efficiently as possible. Since many of our photoshoots are scheduled months in advance, they graciously contact our branch locations beforehand to remind them of the upcoming appointment. We’re proud to continue working with American Marketing & Publishing moving forward.
Lips and Lashes Bridal
Megan Bach
I am extremely happy with the quality of the photos and service! Being a new business in town, these images are extremely valuable to show my potential clients and have enhanced my online presence. The photos turned out beautiful and captured exactly what I wanted for my business. The photographer did a great job and was extremely professional. I would highly recommend American Marketing and Publishing, LLC, to any business owner!
Brian Hill
OPTIMA™ has been great! We have noticed a huge difference since allowing OPTIMA™ to manage our online reputation. Our website has been much more popular than before and our clients feel much more comfortable with our services when they are able to see all of our great reviews in one place. The customer service provided is outstanding; our account manager is always eager and looking for new ways to help with our growing firm. We would recommend OPTIMA™ to any company looking for help with their online management.
Zachariah Orbin
We have really enjoyed an increase in web traffic from the OPTIMA™ program. I love how they can aggregate all of our reviews in one place on the web.
Since singing up with OPTIMA™, more than 50% of my customers come from Google. I take on around 15 clients a week and around 8 of those clients say that they found me so easily on Google. I am very happy with OPTIMA™ and how fast business has come my way!
Riverview Roadhouse
Michelle Carstens
I appreciate the fact that with the photo's and the website that you have helped us create, the potential customer is able to look and see exactly what we are all about. It has helped us hear back from them on what we are doing right and to help us correct what might not be working for us.

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