In the dynamic world of digital sales, it’s rare to come across a talent who not only meets but far exceeds expectations. Cortney Carathers is one such remarkable individual, whose journey with AMP over the past year has been nothing short of inspiring. As we reflect on her achievements, it’s clear why she was rightfully named one of the Inside Sales Rookies of the Year for 2023.
A Leap of Faith and a Remarkable Beginning
Cortney began her journey with AMP in September 2022, transitioning from the sunny landscapes of Florida back to her roots in Toledo, Ohio. This move was not just a change of scenery; it was a leap of faith into a burgeoning career with AMP, fueled by a desire to be closer to family and to embrace new professional challenges.
Starting as an Associate Account Manager, Cortney quickly made her mark. Shortly after starting with AMP, Cortney transitioned into the Account Manager Support Specialist Role, where she quickly demonstrated the ability to create a great impression on first-year and existing customers. Cortney quickly earned her promotion to Account Executive after excelling in upselling customers and developing strong relationships. In October of 2023, Cortney was promoted to Account Manager after continuing to influence new prospects.
A Year of Unprecedented Success
The statistics speak volumes of Cortney’s impact within the company:
- Monthly Averages: With total sales averaging $34,396 and a remarkable 83.3% in 2+ Year ARR, Cortney has not only reached but surpassed targets. Her efforts resulted in a 12.0% increase in NDR and an impressive average of 28 accounts handled monthly.
- Annual Achievements: Cortney’s annual totals are equally impressive, with $498,140 in OPTIMA™/Text sales and a significant $91,500 in NDR Revenue. Her dedication to long-term customer relationships is reflected in an 85.2% 2+ Year ARR.
Beyond Numbers: A Leader and Mentor
Cortney’s accolades in 2023 include not only the Rookie of the Year award but also a top-five ranking in all of Digital Inside Sales and the prestigious Presidential Achievement Award. However, her contributions extend beyond individual success. As a Senior OPTIMA™ Specialist and Team Lead, she has become an integral part of the digital inside sales team, focusing on customer retention and enhancing OPTIMA™ relationships.
Her eagerness to learn, develop, and take on more responsibility has made her a model for others. Cortney’s leadership is evident in her active role in conducting training days, where she shares her knowledge and experience, shaping the future of many DIS representatives.
A Bright Future Ahead
Cortney Carathers’ journey from a hopeful newcomer to a celebrated sales leader is a testament to her hard work, dedication, and the supportive culture at AMP. Her story is not just about sales targets and achievements; it’s about the human spirit, resilience, and the pursuit of excellence.
As we celebrate Cortney’s incredible year, we also look forward to her continued growth and contributions to the AMP family. Your journey inspires us all, and we can’t wait to see what heights you will reach in the coming years.
