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Who We HelpNov 03, 2022

Orlando Lynn Salon Sees Year After Year Growth with OPTIMA™

Orlando Lynn Salon, a family owned and operated business located in the heart of Tinley Park, IL, has been servicing their community for over 20 years. They offer hair styling, make-up, and waxing services. They first joined the OPTIMA program back in 2014, and have seen year over year growth.

It takes dedicated time and authentic SEO management to build an online presence that makes your business visible to new clients while also staying a trustworthy and reliable resource for your current customers. With the OPTIMA program, a business owner works with a team of dedicated Account Managers to manage your business online presence and produce steady and effective growth for your business. Orlando Lynn Salon is a perfect example of a business who has worked with the OPTIMA program year after year to improve their reputation online and become incredibility visible, setting them up to keep winning customer calls for years and years to come! Take a look below at their impressive timeline since starting with the OPTIMA program!

December 2014 – Orlando Lynn Salon signs up for the Baseline OPTIMA program.

December 2015 – 1st Year with the OPTIMA program. They receive 478 visits to their Testimonial Page website, and from that traffic receive 9 phone calls.

January 2016 – Orlando Lynn Salon purchases an Essential Google Street View Trusted virtual tour for their business.

August 2016 – Their Google Street View Trusted virtual tour is published!

December 2016 – 2nd Year with the OPTIMA program. They have another year of success, and end the year with 492 views on their Testimonial Page website and 19 phone calls. After publishing their Google Street View Trusted virtual tour online, the number of calls they received doubled.

December 2017 – 3rd Year with the OPTIMA program. They end their third year with 1,078 Testimonial Page views and 37 Phone calls. This means that the number of phone calls they receive each year has quadrupled since their first year with the OPTIMA program, and views have doubled.

December 2018 – 4th Year with the OPTIMA program. Their online presence is still going strong with OPTIMA in their corner. They end the year with their Testimonial Page website viewed 1,340 times with 67 phone calls.

January 2019 – Orlando Lynn Salon upgrades to AMP’s Comprehensive OPTIMA program! With their upgrade they now have our Reputation Management services, which allows them to connect with their customers in new ways and receive feedback about their business instantly.

December 2019 – 5th Year with the OPTIMA program. Their number of phone calls doubles as they end the year with 157 phone calls, and 1,860 visits to their Testimonial Page website.

March 2020 – WHO declares Covid-19 a pandemic, statewide lock downs begin.

December 2020 – 6th Year with the OPTIMA program. In the height of a global pandemic their numbers only drop slightly. OPTIMA still provides strong online presence. They end their 6th year having received 132 phone calls, and 1,738 views of their Testimonial Page website.

December 2021 – 7th Year with the OPTIMA program. Orlando Lynn Salon’s online presence continues to prevail. They end the year with 2,076 visits to their Testimonial Page website, and 207 phone calls.

January 2022 – Orlando Lynn Salon adds on +Social to their Comprehensive OPTIMA program! With this addition of Social Marketing Assistance, our team of dedicated Account Managers now helps manage and enhance their business Facebook Business Page!

As Orlando Lynn Salon concludes their 8th year with the OPTIMA program, they are rounding out on a high note! In the past 10 months they have received 3,487 views on their Testimonial Page website, 345 phone calls, 14 customers have clicked for directions, and they have captured 7 hot leads! The growth continues, as their Google Street View Trusted virtual tour has amassed 62,331 views. This integration of GSV and OPTIMA has been boosting their visibility on Google. With 55 impressive Google reviews they have an overall 5.0 Google star rating. With results like that it comes as no surprise that when searching for Salons in Tinley Park, they show up second in the local “3 Pack” in Google results!

Presently, they are utilizing their Standard Testimonial Page template to showcase a full list of services, brands, and products, as well as all of the different payment options they accept. With the support of their Account Manager, Stephanie, we know that they are sure to see even more success in 2023!

written by:
American Marketing & Publishing